What we’re doing

Initiatives that are in progress, right now.

Hopeful tales of sport

Hopeful tales of sport

Sporting Tales - our new book, just published - is about finding more imaginative ways to engage with the unprecedented challenges our times, and brings together a huge range of insight and imagination from elite athletes, academic experts, poets, artists and...

Badvert of the month: Easyjet

Badvert of the month: Easyjet

Budget airline Easyjet claims to be ‘Working Towards Net Zero every day’, but is it? Our latest badvert of the month investigates. Airports are filing planning applications for expansion and airlines joyfully predicting massive increases in passenger numbers. At the...

Stockholm region bans fossil fuel adverts

Stockholm region bans fossil fuel adverts

The region of Stockholm has adopted Sweden's, and Scandinavia's, first ban on fossil fuel advertising. From January 2026, residents of the capital and other municipalities in the most populated region of Sweden will no longer have advertisements for fossil fuels and...

Badvert of the month (November): BMW

Badvert of the month (November): BMW

Company: BWM Location: Brussels, November 2023 Following a recent flurry of adverts for electric vehicles (EVs) by some of the world’s largest carmakers, one could be mistaken that these companies are taking decarbonisation as a serious matter. The reality is rather...