Badvertising gives people the tools they need to tackle high carbon advertising, supporting a shift in social attitudes away from these products and towards a cleaner, sustainable future.
The time is now to ask “uncomfortable questions” regarding sponsors who threaten the future of sport, says former Australian soccer captain Craig Foster Hear Team GB Paris Olympic champion, Imogen Grant, speak to the BBC Radio Today programme about the 'Dirty Money'...
Sporting Tales - our new book, just published - is about finding more imaginative ways to engage with the unprecedented challenges our times, and brings together a huge range of insight and imagination from elite athletes, academic experts, poets, artists and...
Budget airline Easyjet claims to be ‘Working Towards Net Zero every day’, but is it? Our latest badvert of the month investigates. Airports are filing planning applications for expansion and airlines joyfully predicting massive increases in passenger numbers. At the...
The region of Stockholm has adopted Sweden's, and Scandinavia's, first ban on fossil fuel advertising. From January 2026, residents of the capital and other municipalities in the most populated region of Sweden will no longer have advertisements for fossil fuels and...
For this month’s Badvert, we have something slightly different than our usual focus on airlines, cars and fossil fuel companies. As we have directed our focus towards other harmful types of advertising in recent months (see, for example, our Emerging Issues in...
Company: BWM Location: Brussels, November 2023 Following a recent flurry of adverts for electric vehicles (EVs) by some of the world’s largest carmakers, one could be mistaken that these companies are taking decarbonisation as a serious matter. The reality is rather...
A second ban on ads for Repsol within just five months has raised eyebrows and serious questions about the ability of advertising regulation to keep greenwashing in check. Back in June, when the ASA banned a suite of ads for three of the world’s largest oil and gas...
Somerset Council has just adopted a new advertising policy, specifically targeted at the adverts placed on 120 roundabouts populating their estate. The policy is by far the most ambitious passed by any council when it comes to addressing high-carbon...
Often advertised with imagery of pristine natural habitats and beautiful oceans, cruise ships are in fact well known to be some of the world’s largest polluters, going as far as outpacing flying in terms of carbon emissions per passenger. Even the most efficient...
Following the first public health warning from the Ministry for the Climate Emergency about the dangers of brain pollution – its new public health information campaign sheds light on the latest ‘commerciogenic’ disease plaguing our societies: ‘Planes on the Brain’...