Somerset Council has just adopted a new advertising policy, specifically targeted at the adverts placed on 120 roundabouts populating their estate. The policy is by far the most ambitious passed by any council when it comes to addressing high-carbon...
Badvertising
Badvertising is a campaign to stop advertising and sponsorships fuelling climate breakdown. It calls for a tobacco-style ban on ads that promote heavily polluting products and lifestyles. The campaign’s dedicated website is here: badverts.org.
Badvert of the month: Hurtigruten
Often advertised with imagery of pristine natural habitats and beautiful oceans, cruise ships are in fact well known to be some of the world’s largest polluters, going as far as outpacing flying in terms of carbon emissions per passenger. Even the most efficient...
The Ministry for the Climate Emergency says – we’ve all got ‘planes on the brain’
Following the first public health warning from the Ministry for the Climate Emergency about the dangers of brain pollution – its new public health information campaign sheds light on the latest ‘commerciogenic’ disease plaguing our societies: ‘Planes on the Brain’...
New legal advice supports councils taking action to ban polluter ads
New legal advice commissioned by the New Weather Institute for Badvertising and Adfree Cities gives local authorities the green light to end high-carbon advertising on the advertising sites they control. This new legal opinion provides assurance to councils that they...
Gothenburg, the next Swedish city to ban fossil fuel advertising?
Last fall, the municipality of Stockholm announced it would introduce a fossil ad ban, prohibiting “all advertising, sponsorship and other collaborations that drive fossil fuel use”. The city of Gothenburg has recently taken a similar decision; namely "to draw...
FIFA has been dangerously misleading. This is why.
This post first appeared on the Badverts.org website... ,Ahead of the Men’s FIFA World Cup in Qatar kicking-off, athletes, sports bodies, lawyers and climate campaigners have come together to lodge a series of complaints, reported by the BBC, against FIFA’s false...
Our challenge to the government: how will you reduce demand?
“At present, the government has no plans in place for ending sales of vehicles based on body type, including SUVs, or restricting the advertising of those vehicles. However, we are going further and faster to decarbonise transport.” Official response to our petition...
Demand for climate-damaging SUVs is higher when people are exposed to advertising – ‘green’ transport messages make no difference
A ground breaking new study reveals that demand for climate-damaging SUVs is higher when people are exposed to advertising and that even the small number of messages encouraging ‘greener’ transport appear to get drowned out by the car adverts. The new primary research...
How to increase the chances of success at COP26
So that was the budget then – and, bizarrely, on the eve of a hugely important climate conference, UK chancellor Rishi Sunak has announced billions in road spending, cuts to taxes on polluting domestic flights and has cancelled long-delayed fuel duty...
It is time we stopped the ‘brain pollution’ of high-carbon advertising
The advertising industry has enjoyed a lack of scrutiny for its role in the climate crisis, but its time end the promotion of polluting fossil fuel companies and high-carbon lifestyles by adverts, and see such advertising now as a form of ‘Brain Pollution’. A newly...